The moment you step into a meeting with a prospective client and try to convice them to do business with you, until the end of the event where the venue is cleaned up and everyone goes back home, everything in between falls into your job scope. You will be dealing with events, conventions and hospitality, but you will also be using components from the fields of marketing, management and economics.
Event management is for those who enjoy putting things together and making things happen- it will be your job to synergize all aspects of the event planning process to ensure that the event is executed smoothly and successfully. This includes budgeting, scheduling, venue selection, arranging transportation, decorations, catering, event security, acquiring permits, arranging for speakers, coming up with contingency plans and so much more.
You will utilise your talents and provide solutions for complex and strategic issues, to conceptualise and pitch events, and you will also aid in the business decision making process, carry out branding and promotion of products and services, do research, identify target markets.